“Tourism and promotion of the territory”, the CYF at the Job Day of Casamassima

As guests at the Laboratorio Urbano Officine Ufo of the Municipality of Casamassima (BA), the Creasys Youth Foundation (CYF) played a prominent role in the Job Day focused on “Tourism and the Promotion of the Territory,” organized by Confesercenti Bari on July 25, 2023.

This event provided an opportunity for the exchange of information, viewpoints, and reflections, fostering a shared desire to elevate the Apulian territory through active participation by young individuals seeking valuable personal and professional opportunities.

In this context, the Creasys Youth Foundation contributed by presenting its project idea aimed at establishing a network to amplify employment prospects, enhance the local area, and create a positive social impact. The project, titled “Creative Generation,” was introduced by CYF President Francesca Masanotti and can be viewed here: https://youtu.be/WVDgEwo6EyM.

The event drew the attention of key figures and representatives from prominent Apulian organizations, including Pasqualino Sibilia, an expert in Communication and Territorial Marketing; Francesco Gasparro, the Marketing Manager of the communication and marketing agency Brainpull; Alessandro Piva, a well-known director from Bari; and Stefania Mola, an author specializing in cultural tourism. The gathering continued with a networking session, skillfully moderated by TeleBari journalist Gianluca Giugno. During this discussion, various Apulian traditions, which the region cherishes as its heritage and vital assets in the tourism industry, were explored. It highlighted the region’s rich history, art, culture, and the concept of a shared territory that seeks practical ways to foster a new cultural and economic paradigm.